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Monday, November 18, 2013

One Million Moms Is Going To Ship Their Pants

In April, One Million Moms went into a full-scale tizzy over Kmart's "Ship My Pants" commercial. The ironically named OMM (they only have about 60,000 people following them on Facebook) is a offshoot of The American Family Association.  The AFA is, believe it or not, a hate group, which has been certified by the Southern Poverty Law Center.

In any event, One Million Moms' campaign was unsuccessful, as Kmart continued to air the hilarious ad.  In addition, it has nearly 20 million views on YouTube.  A couple of weeks later, Kmart released an ad touting their "Big Gas Savings".  That commercial went on to get another six million views.

Kmart's 2013 ad campaign was so successful, that they renewed their contract with ad agency DraftFCB in August.  This is their first ad under the new contract.  Just in time for Christmas, it's Jingle Balls Bells.

The ship is about to hit the fan.....