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Saturday, September 10, 2011

Video: Live - 'Overcome' (Remembering 9/11)

Within 48 hours of the attacks on the World Trade Center, documentarians Camera Planet pieced together footage from around the site, which had come to be known as "Ground Zero".  They submitted the video to VH1, with Live's 'Overcome' as a backing track.  The network aired it immediately, without receiving clearance from the band.  The following message would scroll along the bottom of the screen:

"HOW TO HELP:  TO DONATE MONEY TO THE FAMILIES OF THE VICTIMS OF TUESDAY'S ATTACKS:  UNITED WAY (THEN A PHONE NUMBER)...AMERICAN RED CROSS (THEN A PHONE NUMBER)...SALVATION ARMY (PHONE NUMBER)...CATHOLIC CHARITIES USA (PHONE NUMBER)"


When Ed Kowalczyk, the singer of the band and 'Overcome's songwriter, saw the video later in the week, he eagerly gave MTV Networks permission to use the song.  In fact, the footage was later edited and became the track's "official" video.



It seemed like that video played every ten minutes, like clockwork, on every single video channel on cable.  In the week following 9/11, I must have seen it over a hundred times.  It's one of the greatest memories to stand out from that week for me.

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